Image SEO audit
Every product image checked in one click: missing or weak alt text, meaningless file names like IMG_1234, and an SEO score per image and per store.
Quality checks
Finds small and low-resolution photos, blurry images, duplicates in a gallery, broken uploads and mixed image shapes.
Google Shopping ready
Flags main images that Google Merchant Center is likely to reject or rank lower, such as tiny photos and busy backgrounds.
Bulk alt text
Write alt text for thousands of images from a simple pattern (title, brand, product type, position) — preview first, then apply.
Undo anything
Every change keeps the old value. One click puts a whole batch back.
Bring your own AI (MCP)
Connect Claude, ChatGPT or any MCP client and manage your images by chat, with the same preview, apply and undo steps.
Why product images matter for Shopify SEO
Google reads alt text and file names to understand what a photo shows. Image search and Google Shopping bring buyers straight to product pages, and screen-reader users depend on alt text. Small, blurry or duplicate photos cost conversions. ShopPress finds all of it in minutes.
Shopify image SEO: common questions
How do I add alt text to Shopify product images in bulk?
Install ShopPress, run the free image audit, then open Fix alt text. Choose a pattern such as product title plus image number, preview the result and apply it to every image with missing or weak alt text. One click undoes the whole batch.
Does image alt text help Shopify SEO?
Yes. Google reads alt text and file names to understand what a photo shows, which helps product images appear in Google Images and Google Shopping. Alt text also makes your store accessible to screen-reader users.
Will ShopPress change my images without asking?
No. The audit is read-only. Every fix shows a preview first, keeps the old values, and can be undone from the history page.
What does the Shopify image audit check?
Missing, short or duplicate alt text, meaningless file names like IMG_1234, images smaller than 800 px, blurry photos, duplicates within a gallery, broken uploads, mixed image shapes and non-white main images for Google Shopping.
Can I manage ShopPress with ChatGPT or Claude?
Yes. ShopPress is MCP-first: create an access token in the app and connect any MCP-capable AI assistant. It can run audits, preview and apply fixes and undo them for your store only.
Does ShopPress compress or convert images to WebP?
Shopify already serves images as WebP or AVIF in the right size for each device, so ShopPress focuses on what Shopify does not do for you: image SEO, quality and consistency.
Pricing
The image audit is free. Bulk fixes are part of a paid plan, billed securely through your Shopify invoice — no extra card needed. Plans and prices are shown on the Shopify App Store listing.